ABM CONTENT SYNDICATION

Lead the conversation. Demand buyer attention.

Identify and engage the accounts ready to buy with content that builds trust and accelerates demand.

Book a Demo

Guide buying groups to choose your solution

Be the brand they trust. ABM Content Syndication delivers your high–value content directly to key decision-makers, creating deeper account engagement, accelerating alignment, and priming your sales team with qualified, engaged audiences.

Deepen engagement with key accounts

Drive faster, more meaningful interactions with content that reinforces your brand credibility and unique value.

Shape consensus across buying groups

Position your brand as the trusted choice, ensuring buying group members see your solution as the answer to their needs.

Accelerate decision-making with timely insights

Create demand and prompt timely action across your accounts with valuable insights that highlight your solution’s advantages.

Engage every decision-maker
in every market

#1
Buyer Intent
417M
Professionals
116
Functions
129
Industries

Case Study

After six months, over 40% of our top-of-funnel contacts have come from accounts targeted with Madison Logic. On top of that, we’ve seen a 30x ROI on our influenced pipeline.

View Case Study

Judit Szabo

Global Head Demand Generation and Marketing Operations

IDENTIFY

Prioritize high-intent accounts across markets

  • Leverage a comprehensive publisher network to connect with in-market accounts.
  • Prioritize the decision-makers most likely to convert using market-leading intent signals.
  • Tap into any market, segment or audience with a global network of professionals.

ACTIVATE

Influence buying groups

  • Engage every member of the buying group with high value content aligned to purchase triggers.
  • Match each account’s unique journey with formats like Single Touch, Double Touch, HQL, and BANT (Budget, Authority, Need, Timing).
  • Gain confidence with a rigorous multi-stage validation process for data accuracy, quality engagement, and GDPR compliance.

MEASURE

Leverage pipeline metrics to accelerate conversion

  • Enrich accounts with intelligence into needs and pain points to personalize every sales and marketing touchpoint.
  • Get real-time account engagement data to act on strong buying signals.
  • Track and optimize campaign performance and pipeline conversion for higher ROI.

The fastest path to revenue

From awareness to engagement to conversion, the best ABM strategies unify buying journeys across all media channels to amplify growth. See the impact.

32%
lift in engagement
17%
increase in pipeline
28%
faster pipeline velocity

Testimonials

It’s not magic, it’s logic

The breadth of programs that are available to us, not just high-level Content Syndication where we’re looking for lead volume, but all the way through to optimizing content for the stage of the funnel […], the insights that we get, all of these things just make these programs really sing for us.

Ian Michiels

Sr. Director of Global Field & Partner Marketing

I think the combination of intent data, lead quality, and just general expertise in the account-based marketing space, not to mention the fantastic support that you receive from their teams, makes it a no-brainer to partner with Madison Logic.

Max Kaskons

Senior Digital Marketing Program Manager

Through Madison Logic, we’ve had about 116% ROI […] I would absolutely recommend Madison Logic to any organization that has a hard-to-find ICP. So, an audience that isn’t easily sourced through your traditional channels, through your traditional demographic and firmographic details that are available.

Rachel Simon

Senior Manager of Demand Generation

Ranked #1 in G2 by the fastest-growing organizations in every aspect of ABM

Account-Based
Advertising
Account-Based
Advertising
Marketing Account
Intelligence
Account-Based
Advertising
Account-Based
Orchestration Platforms

Ready to run ABM the right way?

See how Madison Logic helps enterprise marketers convert their best accounts faster.

ABM Content Syndication
FAQs